What is your Direct-to-Consumer Business Strategy?

In today’s fast paced “I want it now” market, a growing number of savvy consumers are choosing to bypass brick and mortar stores in favor of an online, at-home shopping experience. If you are contemplating the jump into online retailing and direct-to-consumer fulfillment, here are a few of the challenges facing manufacturers today for those who are thinking of moving their business to a direct-to-consumer market.